Faculty List
Dr. Shuvam Chatterjee
Assistant Professor (Senior Scale) Department of Business Administration
- shuvam.chatterjee@jaipur.manipal.edu
- PhD University of Lodz - Poland 2025
- MBA Bhartiya Vidya Bhavan's Institute of Management Studies Kolkata 2008
- B.Sc. Comp. Application (Major) Calcutta University 2005
- Consumer Behavior
- Digital Marketing
- Services Marketing
- MM-I & MM-II
- Recipient of the University of Lodz-Doctoral Research Grant- 2022
- Recipient of NAWA PROM International Doctoral Mobility Grant 2023
- Recipient of NAWA STER 2024 Mobility Funding - 1st Prize in the competition Incentive Scholarship for the best performing international doctoral student under the NAWA STER Project ""Smarter, Faster, Better! - Internationalization of Doctoral Schools of the University of Lodz"" - 2024
- 3rd Prize in the competition Research Award of the Rector of the University of Lodz 2024
- Member of the Digital Marketing Newsletter team
- AIB - Member ID - 53012
- Shuvam Chatterjee, Paweł Bryła, Beata Ciabiada-Bryła, Social Marketing for a Healthy Diet: A Systematic Literature Review, Nutrition Reviews, 2025;, nuaf194, https://doi.org/10.1093/nutrit/nuaf194 I.F. 6.9 (5-year), Scopus, Q1, WoS (SCIE)
- Chatterjee, S., Bryla, P. Uncovering hidden retail attributes through consumer emotions: a ZMET based qualitative study. Decision (2025). https://doi.org/10.1007/s40622-025-00442-2
- Chatterjee, S., Bryla, P. & Saleh, M.I. Cross-cultural differences in the effects of the ambient scent on in-store behavior: the role of companionship. Decision 51, 339-354 (2024). https://doi.org/10.1007/s40622-024-00400-4
- Chatterjee, S. and Bryla, P. (2024) 'Olfactory marketing as a technological innovation tool for the Indian retail industry - a study of Shoppers Stop retail store in Kolkata, India', Int. J. Indian Culture and Business Management, Vol. 31, No. 3, pp.261-273 (Indexed in ABS , Emerging - SCI (Clarivate Analytics). http://dx.doi.org/10.1504/IJICBM.2024.137276
- Chatterjee, S., Bryla, P. Mapping consumers' semi-conscious decisions with the use of ZMET in a retail market setup. Decision (Springer) (2023). E-SCI https://doi.org/10.1007/s40622-023-00350-3
